What Do The Smiley Faces On The Feedback Represent?
The colored emoji next to the feedback is the Pisano Sentiment Analyzer that automatically identifies whether the customer's tone in the feedback is positive, negative or neutral.
Taking care of every feedback collected from multiple channels can be overwhelming. After a while, it becomes critical to categorize the feedback based on some criteria. One of the main topics is to know which of your customers had a devastating experience and left a complaint/feedback.
Pisano uses an advance NLP text analysis technology to analyze the sentiment of the written content. The Sentiment Analysis automatically categorizes these customers for you as happy, neutral and unhappy. The emoji next to the customer feedback informs you about the customer's sentiment before you engage with them.

The sentiment score, which is scaled between -1 and 1 can be seen on the emoji.

